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At Tennis Gear Shop (“we”, “us”, or “our”), we value your privacy as much as you value your perfect serve. This Privacy Policy explains how we collect, use, protect, and share information when you visit playtennissports.com (the “Site”) or make purchases from our tennis equipment and apparel store.

1. Information We Collect

Just as you select the right racket for your game, we collect only necessary information to serve you better:

  • Personal Information: When you make a purchase, create an account, or contact us, we collect details like your name, email address, shipping address, payment information, and phone number – with the same precision we use when crafting our court shoes.
  • Order Information: Details about the products you purchase (like rackets, shoes, or ball packages), order value, and preferred delivery method.
  • Technical Information: Like our high-performance grips, we securely hold your IP address, browser type, and device information to improve your shopping experience.
  • Usage Data: Information about how you navigate our Site, similar to how we analyze player movements to improve our products.

2. How We Use Your Information

We handle your data with the same care we use when packaging our premium tennis equipment:

  • To process your orders faster than a 130mph serve
  • To communicate about your orders, account, or inquiries
  • To improve our products and services like we continuously refine our all-court shoes
  • To prevent fraud with the vigilance of a line judge
  • To provide personalized recommendations as tailored as our comfort rackets
  • To comply with legal obligations as straightforward as a line judge’s call

3. Data Sharing and Disclosure

We only share your information when necessary, with the precision of a clay-court specialist’s footwork:

  • Service Providers: Trusted partners who help with payment processing (Visa, MasterCard, JCB, PayPal), shipping, and IT services – all vetted with the same standards we apply to our coaching equipment.
  • Legal Requirements: When required by law or to protect our rights, with the same firmness we recommend for your backhand grip.
  • Business Transfers: In the event of a merger or acquisition, your information may be transferred, but always protected under this Privacy Policy.

We never sell your personal information to third parties.

4. International Data Transfers

As we serve tennis enthusiasts worldwide (except some remote Asian regions), your information may be transferred to and processed in countries other than your own. We ensure all transfers receive adequate protection, just like our global-ready court shoes adapt to different surfaces.

5. Data Security

We protect your data with multiple layers of security, like the vibration-dampening system in our premium rackets:

  • Bank-level encryption for all transactions
  • Regular security audits
  • Limited access to personal data
  • PCI-DSS compliant payment processing

While we implement these robust measures, no system is 100% secure – just as even the best players occasionally fault.

6. Your Rights

You have rights regarding your personal information, as clear as the rules of tennis:

  • Access: Request a copy of your personal data we hold
  • Correction: Update inaccurate or incomplete information
  • Deletion: Request erasure of your personal data under certain conditions
  • Objection: Opt-out of certain data processing
  • Restriction: Limit how we use your data
  • Portability: Receive your data in a structured format

To exercise these rights, contact us at [email protected].

7. Cookies and Tracking Technologies

Our Site uses cookies – small data files that help improve your experience like the right grip enhances your swing:

  • Essential Cookies: Necessary for the Site to function, like remembering items in your cart
  • Performance Cookies: Help us understand how visitors use our Site
  • Functional Cookies: Remember your preferences
  • Advertising Cookies: Show you relevant Tennis Gear Shop ads on other websites

You can manage cookies through your browser settings, though this may affect Site functionality like changing racket tension affects play.

8. Children’s Privacy

Our junior tennis equipment is for young players, but our Site is not directed at children under 16. We do not knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this Privacy Policy occasionally, just as we refine our product lineup. The updated version will be posted on our Site with a new “Last Updated” date.

10. Contact Us

For questions about this Privacy Policy or your personal data, contact our team of player-advisors:

Email: [email protected]

Mail: Tennis Gear Shop, 1846 Radford Street, Louisville, US 40272

We’re committed to resolving any concerns with the same dedication we bring to perfecting our tennis gear.